Gravity Forms - One Tool You Need To Build Professional Forms Online (Review 2021)

Gravity Forms - One Tool You Need To Build Professional Forms Online (Review 2021)

A contact form on websites works as a bridge between you and your audience. Therefore, whether you run a small blog or a corporate website, you need a contact form. Most modern websites need more than just a contact form. They need other forms too, like request a quote form, surveys, bookings, content submission, and so on.

Among the many forms builder plugins on WordPress, Gravity Forms is one of the most popular. Using it, you can create any kind of web form that you can think of, from a simple contact form to a long complicated form. Moreover, Gravity Form provides many features and makes it easier to create one.

Getting Started

Gravity Forms is a premium WordPress plugin to construct simple and sophisticated forms to gather data on WordPress sites. This plugin is perfect for site owners, administrators, and developers to create contact forms, WordPress posts, calculators, job applications, and other types of forms. It also provides a number of official add-ons that allow you to link your form submissions with a variety of external services (such as Stripe, PayPal, Square, Zapier, or MailChimp).

Launched by Rocketgenius in 2008, Gravity Forms is the pioneer of the first premium form builder plugin on WordPress. It becomes the most trusted tool for creating advanced forms with more than 5 million users, including Unicef, Nike, Airbnb, and NASA. Also, Gravity Forms aims to provide forms building tools so that web professionals can build custom solutions for collecting, managing, and sharing their business data.

Furthermore, Gravity Forms has a drag & drop builder that makes it easier to create forms for your website. It also provides a large number of WordPress hooks as well as a fully working API for developers to tweak and expand the functionality. Gravity Forms is a PHP-based form builder that makes use of numerous WordPress functionalities and features.

What Does Gravity Forms Do?

Gravity Forms is a WordPress plugin used originally for contact forms, but in a more general sense, it allows site owners to create forms to collect information. Gravity Forms can be used for contact forms, WordPress post creation, calculators, employment applications, and much more.

Contact forms are important to every site since it works as a bridge between website owners and their audiences. Using Gravity Forms, you can make the process of creating any kind of form so easy.  Not only a simple contact form, but Gravity Forms also can generate nearly any sort of form you need.

You can create anything from surveys, polls, quizzes, and help requests to file upload forms, online orders, and questionnaires with Gravity Forms. It works with both basic and complicated forms, and you’ll find it to be a very helpful, practical, and reliable plugin.

What Are the Features of Gravity Forms?

Gravity Forms gives you the utmost flexibility to create any kind of form and collect the data. Some of the key features you will get in Gravity Forms are:

Drag & Drop Builder

Quickly design and build your WordPress forms using Gravity Forms intuitive drag-and-drop builder tools. Now, you can create forms for your website at the end of your fingertips.

Simple Visual Form Editor

Using the simple visual form editor, quickly create and customize your WordPress forms. Moreover, when you use the built-in tools, you can simply select fields, set options, and embed forms on your WordPress site.

30+ Ready to Use Form Fields

Gravity Forms gives you access to a wide range of form field inputs. Using the simple form editor, you can pick and choose which fields to utilize.

Conditional Logic 

Conditional logic lets you show or conceal fields, sections, pages, and even the submit button dependent on the user’s decisions. This enables you to simply select what information your users are requested to give on your WordPress-powered site and personalize the form to their unique requirements.

Language Support

Now, you can have control over foreign languages for your forms. Gravity Forms will inherit the language setting in your general WordPress settings.

Email Notifications

Trying to keep track of all the leads that your website generates? Gravity Forms has email auto-responders that notify you when a form is submitted.

File Uploads

Do you need your users to submit documents? Photos? That’s simple. Adding file upload fields to your form and saving the files to your server is as simple as that.

Save and Continue

So, you’ve created a complex form that will take some time to finish. You may allow your users to store a partially finished form and return to it later using Gravity Forms.


Gravity Forms isn’t your typical form builder. It is also a math prodigy. Amaze your friends by performing sophisticated computations depending on supplied field values.

Limit & Schedule Forms

Limit the number of inputs a form may get and schedule forms to have complete control over how and when data is collected.

WordPress Post Creation

What do you mean by user-generated content? Yes, Gravity Forms can assist you with this. Front-end forms make it simple to generate WordPress posts.

Fight Spam

Nobody enjoys receiving a slew of junk mail in their inbox. Gravity Forms combats email congestion using Google reCaptcha, Really Simple Captcha, and Akismet settings.

Responsive Design

Gravity Forms has a mobile-friendly design built in. Forms are intended to work on a wide range of mobile devices.

How Does Gravity Forms Work?

The process of getting started with Gravity Forms is straightforward, however, there are a few steps to follow. You’re already ahead of the game if you’re comfortable with installing WordPress plugins. 

  1. Purchase and pay for a Gravity Forms license key then Gravity Forms will automatically add your new license key to your Gravity Forms account
  2. From your account, you can Download the Gravity Forms plug-in.
  3. The Gravity Forms plug-in should be Install
  4. To confirm your Gravity Forms installation, Enter your license key into the plugin Settings.
  5. Create your first form, then test it in the preview view or add it to your test site and play around with it.

Expanding Further

Add more flexibility to your Gravity Forms by:

Where Does Gravity Forms Store Data?

Gravity Forms is not a software-as-a-service (SaaS) solution. They don’t host your forms, collect your entries, nor store them. Gravity Forms stores all forms and entries in separate tables instead of the same MySQL database as your WordPress. All of this happens on your specified WordPress website server, where Gravity Forms is installed. 

Why Should I Use Gravity Forms?

It’s secure

When dealing with WordPress and gathering form data, security is unquestionably a priority. If forms are not properly sanitized, they might be very susceptible to hackers. Gravity Forms is a secure, safe, and reliable plugin for people who don’t want their site to be hacked.

It’s easy to use

Gravity Forms has a user-friendly UI that is simple to use. Simply select the field type you wish to see on your form and it will be automatically added to your form! It doesn’t get much better than that!

Anti-spam honeypot

Spammers use online forms as a baited hook, but don’t expect them to come to your site and fill out your forms; instead, they’ll send their bots to do it. Using a captcha, Gravity Forms offers an unobtrusive yet extremely efficient answer to this.

Seamless payment gateway

This is really crucial if you run an eCommerce site. Gravity Forms has a comprehensive range of Pricing Fields and integrates seamlessly with PayPal. Moreover, Gravity Forms can manage everything, including calculating shipping fees if you wish to offer numerous goods with multiple pricing options.

Data validation

With Gravity Forms, you can create over 30 distinct form kinds, including fields with restricted input. Limited fields are ones that only allow specific data to be entered (numbers, telephone numbers, dates, or email addresses). When users enter data into these fields, Gravity Forms validates the information and notifies the user if it does not correspond to the specified style.

Is Gravity Forms Free?

No, Gravity Forms is a premium plugin, hence, you need to pay to use its service.

How Much Does Gravity Forms Cost?

There are 3 plans in Gravity Forms pricing plans that you can choose from. The following is the detail of Gravity Forms pricing:


  • For solopreneurs and smaller organizations
  • Available for 1 site
  • Costs $59 per year


  • For medium-sized organizations and agencies
  • Available for 3 sites
  • Costs $159 per year


  • For bigger teams, large sites, and multi-site builds (the best value)
  • Available for unlimited sites
  • Costs $259 per year

Read more details of Gravity Forms pricing, plans, and features here.

How to Install Gravity Forms?

How to Use Gravity Forms?


  • Gives you the ability to create very advanced forms
  • Easy and intuitive to use
  • Various add-ons to increase functionality and integration
  • Lots of different settings and configurations to control every aspect
  • Limitless data storage


  • It is a fully paid service. No free trial.
  • A bit too advanced for the average WordPress user


Gravity Forms is a sophisticated forms plugin for WordPress that is used by top websites and large businesses to build forms. Gravity Forms is a popular contact form plugin for a reason. It makes the procedure really straightforward – and you can start pushing forms, from the most basic to the most complex, very fast and easily. It is the most complex form plugin on the market, with capabilities that are considerably more extensive and go above and beyond those of its competitors.


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